Menu

Winston-Salem, NC

Downtown Winston-Salem

Take a Closer Look

There’s nothing we like more than introducing our clients to the ins-and-outs of the place we call home. The culture, character, and community of the city make it a great place to live. The deeper you dig, the more you find to love about Winston-Salem, NC (a.k.a. “Winston”) and the surrounding areas.

Winston-Salem, NC

Winston-Salem

Take a Closer Look

There’s nothing we like more than introducing our clients to the ins-and-outs of the place we call home. The culture, character, and community of the city make it a great place to live. The deeper you dig, the more you find to love about Winston-Salem, NC (a.k.a. “Winston”) and the surrounding areas.

Why We Love Winston-Salem, NC

When you ask us why we live in Winston-Salem, you might get some of the answers that you would expect: amenities, lifestyle, and cost of living. But a good deal of what we love about this city is more intangible, rooted in its history and personality.

We love the grit and determination of Winston-Salem. With its roots in tobacco and textile, the city had some lean times when those industries diminished. For a while it was tough, but the community of Winston-Salem didn’t give in, transforming itself into a modern city with a unique left-brain, right-brain split. Today, we’re known for medical care and research, a vibrant entrepreneurial ecosystem, and a robust arts scene.

While some cities can claim to be a college town, Winston-Salem is home to a whole host of diverse higher education institutions. You can find a top ranked national university (Wake Forest University), a historically black public university (Winston-Salem State University), a women’s liberal arts college (Salem College), a top-notch public community college (Forsyth Technical Community College), and the nation’s first public arts conservatory (UNC School of the Arts) all in Winston-Salem–not to mention several more in the area.

People who live here know that WInston-Salem is also a lot of fun. From experiencing culture to exploring the great outdoors, there are a lot of ways to kick back and have some fun. Throughout the year, the city has festivals of all kinds–art, music, cultural, and more–that draw from the diverse pockets of people who make up our community. Winston-Salem hasn’t forgotten its roots, either, and there are museums that pay tribute to various chapters of its story, and the city works hard to save and restore its historic architecture.

Team Favorite

The Snob Shop

“The Snob Shop consignment store is my favorite place to retreat from the world and search for treasures. Many of my favorite pieces of clothing and home decor have come from The Snob Shop. You never know what you will find!”

– Jill

Team Favorite

Kimpton Cardinal Hotel

“The hotel is located in the original Reynolds building and houses The Katharine, a fabulous restaurant and bar, but the other fun secret is that hotel guests have access to a fun indoor basketball court, bowling alley, ping pong tables, and cool adult-sized slide in the basement.”

– Abby

Team Favorite

Cafe Gelato

““I always stop in to enjoy one of their unique gelato flavor combinations when browsing the consignment shops on Reynolda. They always have something different and special, and visiting has become a ritual with my oldest granddaughter.”

– Karen

Team Favorite

West Salem Public House

“WSPH is my neighborhood coffee shop and pub rolled into one! Tucked just a few blocks from my house, it feels so good to walk to a place! The indoor space is cozy and inviting, and the outdoor space feels like an oasis in the heart of the city.”

– Bekah

Team Favorite

Washington Park

“Known by the locals as the Dinosaur Park, the dino-themed playground equipment is a big hit with both my children because they are just a little obsessed with dinos.”

– Sarah

Why We Love Winston-Salem, NC

When you ask us why we live in Winston-Salem, you might get some of the answers that you would expect: amenities, lifestyle, and cost of living. But a good deal of what we love about this city is more intangible, rooted in its history and personality.

We love the grit and determination of Winston-Salem. With its roots in tobacco and textile, the city had some lean times when those industries diminished. For a while it was tough, but the community of Winston-Salem didn’t give in, transforming itself into a modern city with a unique left-brain, right-brain split. Today, we’re known for medical care and research, a vibrant entrepreneurial ecosystem, and a robust arts scene.

While some cities can claim to be a college town, Winston-Salem is home to a whole host of diverse higher education institutions. You can find a top ranked national university (Wake Forest University), a historically black public university (Winston-Salem State University), a women’s liberal arts college (Salem College), a top-notch public community college (Forsyth Technical Community College), and the nation’s first public arts conservatory (UNC School of the Arts) all in Winston-Salem–not to mention several more in the area.

Team Favorite

The Snob Shop

“The Snob Shop consignment store is my favorite place to retreat from the world and search for treasures. Many of my favorite pieces of clothing and home decor have come from The Snob Shop. You never know what you will find!”

– Jill

Team Favorite

Kimpton Cardinal Hotel

“The hotel is located in the original Reynolds building and houses The Katharine, a fabulous restaurant and bar, but the other fun secret is that hotel guests have access to a fun indoor basketball court, bowling alley, ping pong tables, and cool adult-sized slide in the basement.”

– Abby

Team Favorite

Cafe Gelato

““I always stop in to enjoy one of their unique gelato flavor combinations when browsing the consignment shops on Reynolda. They always have something different and special, and visiting has become a ritual with my oldest granddaughter.”

– Karen

Team Favorite

West Salem Public House

“WSPH is my neighborhood coffee shop and pub rolled into one! Tucked just a few blocks from my house, it feels so good to walk to a place! The indoor space is cozy and inviting, and the outdoor space feels like an oasis in the heart of the city.”

– Bekah

Team Favorite

Washington Park

“Known by the locals as the Dinosaur Park, the dino-themed playground equipment is a big hit with both my children because they are just a little obsessed with dinos.”

– Sarah

People who live here know that Winston is also a lot of fun. From experiencing culture to exploring the great outdoors, there are a lot of ways to kick back and have some fun. Throughout the year, the city has festivals of all kinds–art, music, cultural, and more–that draw from the diverse pockets of people who make up our community. Winston hasn’t forgotten its roots, either, and there are museums that pay tribute to various chapters of its story, and the city works hard to save and restore its historic architecture.

Winston-Salem

But the best argument we can make for living in Winston-Salem is the fact that we live here ourselves. We’ve fallen in love with this place, choosing to root our families here and to help build up our community. If Winston sounds like your kind of city, too, we’d love to tell you more about it!

Winston-Salem
Winston-Salem

If you prefer the great outdoors, you can explore the 25 miles of greenways and over 70 parks scattered around the city. And if you don’t mind going a little further afield, there’s terrific hiking and camping spots within a short distance (thank you, Blue Ridge Mountains!), not to mention all the Carolina beaches within a half a day’s drive. When you’re done in the sun, there are dozens of wineries, breweries, and distilleries to accompany a blossoming foodie scene expanding out from the downtown area.

Or, if you prefer living a little further out from the city, there are several cities, townships and villages in the greater Winston-Salem area that offer opportunities for more land, great family neighborhoods and that smaller town charm.

What did we tell you? There’s a lot to love about our city, including the fact that it has a pretty low cost of living. And it’s not just us. Lots of people have recognized that Winston-Salem, NC is a pretty great place to live. That’s why it’s been called “one of top 20 places to live in the South” (U.S. News & World Report), “one of the top 25 places to retire” (Forbes), and “one of the top places to start a business” (WalletHub).

Winston-Salem
Winston-Salem
Winston-Salem
Winston-Salem

Photos by J. Sinclair

Winston-Salem

If you prefer the great outdoors, you can explore the 25 miles of greenways and over 70 parks scattered around the city. And if you don’t mind going a little further afield, there’s terrific hiking and camping spots within a short distance (thank you, Blue Ridge Mountains!), not to mention all the Carolina beaches within a half a day’s drive. When you’re done in the sun, there are dozens of wineries, breweries, and distilleries to accompany a blossoming foodie scene expanding out from the downtown area.

Or, if you prefer living a little further out from the city, there are several cities, townships and villages in the greater Winston-Salem area that offer opportunities for more land, great family neighborhoods and that smaller town charm.

What did we tell you? There’s a lot to love about our city, including the fact that it has a pretty low cost of living. And it’s not just us. Lots of people have recognized that Winston-Salem, NC is a pretty great place to live. That’s why it’s been called “one of top 20 places to live in the South” (U.S. News & World Report), “one of the top 25 places to retire” (Forbes), and “one of the top places to start a business” (WalletHub).

Winston-Salem

But the best argument we can make for living in Winston-Salem is the fact that we live here ourselves. We’ve fallen in love with this place, choosing to root our families here and to help build up our community. If Winston sounds like your kind of city, too, we’d love to tell you more about it!

Winston-Salem
Winston-Salem

Photos by J. Sinclair

Have We Piqued Your Interest?

If you’re considering moving to the City of Arts and Innovation or if you just want to know more about buying or selling a home here, we’re all in!

Name(Required)
What would you like to connect about?(Required)

Community Resources

If you want to explore more about Winston-Salem, NC, here are some of the resources that we find helpful–both for getting settled and for learning about all the fun things that happen here!

Community Resources

If you want to explore more about Winston-Salem, NC, here are some of the resources that we find helpful–both for getting settled and for learning about all the fun things that happen here!

City of Winston-Salem Relocation Information
Downtown Partnership
City of W-S Parks & Rec
Visit Winston-Salem
Smitty's Notes, Local Restaurant and Activity Guide
Winston-Salem

Explore our Neighborhoods

Winston-Salem is home to a variety of vibrant neighborhoods and boroughs, each with their own personality and amenities. We’ve curated some of these spots in the area to give you a flavor of what you can find here. Click on any example below to view our featured list of great places to live in and around Winston.

West End

West End

Downtown

Downtown

Lewisville

Lewisville

Pfafftown

Pfafftown

West Salem

West Salem

About Us

Why We Live in the Winston-Salem Area

We’re not always showing houses. Our team loves to kick back and enjoy our city. Find out why some of us returned home, rooted after transplanting, or never left in the first place.

Winston-Salem

“I had to travel the world to figure out that my hometown is the ideal place to live! It has the energy of a growing, thriving community driven by arts, innovation and medical fields; the natural beauty of mountains, lakes, rivers, and farms nearby; and the grounded sense of community, neighbors, and affordability that make people settle in and never want to leave!”

-Bekah
Winston-Salem

“I love living in Winston-Salem because there is always something new to discover around the corner. It could be a new coffee shop, bakery, art gallery, florist, or activity. On a simple stroll downtown, you could discover a new alley, architecture, or building’s history. There’s always a new surprise!”

-Karen
Winston-Salem

“Winston-Salem has all the charm of a small town and the energy of a much larger city. What makes me want to call it home, though, is the sense of intentional community and love (not to mention it has all four seasons!).”

-Mark
Winston-Salem

“Winston-Salem has a lot to offer. It’s a great place to live if you love independent coffee shops and restaurants. It has a strong entrepreneurial culture that supports small businesses, as well as a local arts scene and beautiful architecture. It’s relatively low cost of living is a plus, too!”

-Abby

Weird in Winston-Salem You don’t really know a place until you’ve learned its quirks–and Winston has no shortage of them! We wanted to share with you some of our favorite surprising bits about the city. Hopefully, you’ll find Winston as endearingly quirky as we do!

Winston-Salem
Winston-Salem

Atwell Ford Real Estate confidently jumps into the trenches with clients, building trust by tackling all the variables of buying and selling homes to deliver results that transform people into neighbors and neighborhoods into communities that help grow our city.

Atwell Ford Real Estate confidently jumps into the trenches with clients, building trust by tackling all the variables of buying and selling homes to deliver results that transform people into neighbors and neighborhoods into communities that help grow our city.

1100 S Stratford Rd, Bldg C, Ste 200 Winston-Salem, NC 27103
336.283.2105
[email protected]
1100 S Stratford Rd, Bldg C, Ste 200 Winston-Salem, NC 27103
336.283.2105
[email protected]




Each office is independently owned and operated.

Each office is independently owned and operated.

Back To Top